Trading Cracker Barrel Extremes: The Opportunity in the Logo Drama

cracker barrel

The Extremes I look for opportunities when markets overreact to sentiment extremes. The recent drama over the logo change for Cracker Barrel Old Country Store, Inc (CBRL) provided a textbook case. A redesign consistent with modern branding aesthetics set off a social media backlash, fueled by cultural politics and amplified by high-profile voices. In the … Read more

“How to Buy Gold”: New Google Trends Indicator for Sentiment?

how to buy gold (Credit: Tessa Sheremeta on Flickr)

I used the Google Trends Momentum Check (GTMC) for gold as a relatively reliable indicator for trading sentiment on the precious metal until around 2016. After that year, Google trends for the term “gold” essentially flatlined. When gold went parabolic to start 2022, the GTMC for “gold” failed to trigger. The extremes in search interest … Read more

Riding the Bitcoin Trend: Buy-the-Dip Strategy for BTC/USD

On Friday, September 7, at 9:30 a.m., a parachute test for a future mission to Mars successfully launched on a NASA Black Brant IX suborbital sounding rocket from Wallops Flight Facility. The rocket carried the Advanced Supersonic Parachute Inflation Research Experiment (ASPIRE) from NASA's Jet Propulsion Laboratory (JPL) in Pasadena, California. The payload is a bullet-nosed, cylindrical structure holding a supersonic parachute, the parachute's deployment mechanism, and the test's high-definition instrumentation, including cameras, to record data. The payload descended by parachute and splashed-down in the Atlantic Ocean 28 miles from Wallops Island. The parachute was successfully recovered and returned to Wallops for data retrieval and inspection.

Bitcoin Uptrend Analysis The trend is a friend for Bitcoin (BTC/USD) again. All three of the major moving averages are pointing upward for Bitcoin. This synchronization of the 20-day moving average (DMA), 50DMA, and the 200DMA supports a buy-the-dip strategy after the big March breakout in the wake of the banking Panic of 2023. Assuming … Read more

Rolling Crypto Crises Test the Google Trends Momentum Check

crypto crises (Credit: Bitcoin broken in half on white background by wuestenigel on Flickr)

I will remember 2022 as the year of rolling crypto crises. One disaster after another undermined confidence in the ecosystem and forced changes in the bullish narratives for crypto. Through it all, the Google Trends Momentum Check (GTMC) stepped up to the test as a technical signal for short-term bottoms in Bitcoin. These crises did … Read more

Google Trends Momentum Check for Bitcoin A Month And Running

bitcoin logo

Checking the Google Trends Momentum Check The Google Trends Momentum Check (GTMC) continues to perform well as a signal for a bottom in downward price action for Bitcoin (BTC/USD). Even the brutal crypto winter has delivered two more examples of how this indicator works. As a reminder, the GTMC signals a potential bottom when (worldwide) … Read more