The Apple Pre-Earnings Trade: January, 2015 Edition – Soaring Optimism

At the time of writing Apple (AAPL) is down 1.6% in sympathy with a poor reaction to Microsoft’s (MSFT) that included warnings about the impact of the strong U.S. dollar (UUP). The drop has formed a bearish “abandoned baby top” kind of technical pattern just as the stock has dropped below the 50-day moving average … Read more

A Major Breakout for Whole Foods Market

I first identified a potential bottom in Whole Foods Market (WFM) back in July. The following month I became even more convinced of a bottom after a rumor of Carl Icahn’s involvement allowed me to sell another round of call options at a nice profit. After that trade, I made another swing trade with shares … Read more

The Apple Pre-Earnings Trade: October, 2014 Edition

My favorite part of earnings season is typically the Apple (AAPL) earnings call. Apple’s earnings attracts out-sized amount of attention, and it is a time when I get to recalibrate my trading models. My apologies to regular readers who were expecting a more timely update of the pre-earnings trading model for AAPL. I simply ran … Read more

Campbell Soup: How to Identify A Post-Earnings Recovery

(This is an excerpt from an article I originally published on Seeking Alpha on March 2, 2014. Click here to read the entire piece.) After Campbell Soup (CPB) experienced a nasty tumble following its November earnings report, I took a look at the stock as a potential buy for a post-earnings recovery. After reviewing the … Read more

It Was A Great Day for Amazon.com: A Post-Earnings View

Everywhere I read or watched coverage of Amazon.com’s earnings announcement, the theme was “are investors fed up with Amazon.com’s constant spending and lack of profits???” I have never understood why investors are willing to cut Amazon.com (AMZN) so much slack, but it is a resilience that should be held in awe…and traded. Over the past … Read more