{"id":17072,"date":"2013-03-14T00:30:58","date_gmt":"2013-03-14T07:30:58","guid":{"rendered":"http:\/\/drduru.com\/onetwentytwo\/?p=17072"},"modified":"2013-03-14T00:30:58","modified_gmt":"2013-03-14T07:30:58","slug":"apparent-lack-of-negative-sentiment-on-apple-makes-it-hard-to-call-a-bottom","status":"publish","type":"post","link":"https:\/\/drduru.com\/onetwentytwo\/2013\/03\/14\/apparent-lack-of-negative-sentiment-on-apple-makes-it-hard-to-call-a-bottom\/","title":{"rendered":"Apparent Lack of Negative Sentiment On Apple Makes It Hard to Call A Bottom"},"content":{"rendered":"

(This is an excerpt from an article I originally published on Seeking Alpha on March 6, 2013. Click here to read the entire piece<\/a>.)<\/strong><\/p>\n

In late December, I wrote about negative sentiment growing in Apple<\/a> (AAPL). Apple has fallen another 100 points since then for a 19% loss, yet, negative sentiment has not grown. In fact, if anything, sentiment overall has gotten more bullish<\/strong>. This setup renders bottom-calling in AAPL near useless. After the stock broke through my presumed support at $432 and now even hit my rock bottom target of $420, I am indeed more wary than ever of even more downside. In December, I projected this downside target<\/a> because it would fill January, 2012’s big gap up that marked a major breakout at the time:<\/p>\n

{snip}<\/p>\n

The bullish sentiment is currently reflected in analyst ratings and the open interest put\/call ratio. Negative sentiment has failed to grow through shares short.<\/p>\n

{snip}<\/p>\n

…it is hard to fault analysts for getting more bullish after a 10% drop in AAPL. After all, AAPL is in a long-term secular bullish uptrend. Previous drops of such a magnitude were golden buying opportunities. In particular, AAPL reached an all-time closing high on April 9, 2012 at $636.23. In just two weeks, AAPL fell by 12% before soaring the day after earnings (see “The Odds Favor Big Upside from Apple\u2019s Fiscal 2012 Second Quarter Earnings<\/a>“). {snip}<\/p>\n

{snip}<\/p>\n

So, with the stock this cheap, no surprise then that the high price target<\/a> sits at a now seemingly lofty $888 and a median $610. Even the low target of $465 is now too high.<\/p>\n

When I wrote last December, short interest on AAPL was on the rise, doubling from the end of July and increasing 33% from September. Since then, short interest has actually tapered off. (Note that shorts are still only 2% of AAPL’s float<\/a>). <\/p>\n


\n
\"Shorts<\/a>
Shorts have taken a rest in AAPL<\/figcaption><\/figure>
\nSource: NASDAQ short interest<\/a><\/strong>
\n<\/center><\/p>\n

{snip}<\/p>\n

Along with the relative disinterest from bears to add to positions is the continued strong bias toward call options over put options on AAPL. {snip}<\/p>\n

So, overall, the “only” thing bearish about Apple now is its stock price. And it is not pretty.<\/p>\n

{snip}<\/p>\n


\n
\"Apple's<\/a>
Apple's January, 2012 gap up that ignited a major rally to April's all-time high<\/figcaption><\/figure>
\n
\n
\"Apple<\/a>
Apple breaks down from major support<\/figcaption><\/figure>
\nSource: FreeStockCharts.com<\/a><\/strong>
\n<\/center><\/p>\n

{snip}<\/p>\n

Be careful out there!<\/p>\n

(This is an excerpt from an article I originally published on Seeking Alpha on March 6, 2013. Click here to read the entire piece<\/a>.)<\/strong><\/p>\n

Full disclosure: long AAPL<\/p>\n","protected":false},"excerpt":{"rendered":"

(This is an excerpt from an article I originally published on Seeking Alpha on March 6, 2013. Click here to read the entire piece.) In late December, I wrote about negative sentiment growing in Apple (AAPL). Apple has fallen another 100 points since then for a 19% loss, yet, negative sentiment has not grown. In … Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[393,219],"tags":[250,534,419],"class_list":["post-17072","post","type-post","status-publish","format-standard","hentry","category-analyst-coverage","category-high-tech","tag-aapl","tag-apple-inc","tag-short-interest"],"yoast_head":"\nApparent Lack of Negative Sentiment On Apple Makes It Hard to Call A Bottom - ONE-TWENTY TWO: Trading Financial Markets<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/drduru.com\/onetwentytwo\/2013\/03\/14\/apparent-lack-of-negative-sentiment-on-apple-makes-it-hard-to-call-a-bottom\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apparent Lack of Negative Sentiment On Apple Makes It Hard to Call A Bottom - ONE-TWENTY TWO: Trading Financial Markets\" \/>\n<meta property=\"og:description\" content=\"(This is an excerpt from an article I originally published on Seeking Alpha on March 6, 2013. 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